Introducing Bryan on Blockbusters & Brands (Trailer)
What this is Every blockbuster has two stories: the one you saw, and the one the studio wants you to forget. In Bryan on Blockbusters & Brands, I dig into
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Bryan’s Blog
My Serious Marketing Takes That Don’t Take Themselves Too Seriously
Who’s the hero here—you or your remarkable customer?
In Avengers: Endgame, remember when all the female heroes suddenly assembled for that quick battle pose? It should’ve been epic. I wanted it to be epic. Girls watching deserved it
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Why Netflix Lost—and You Might Too: The Dangerous Illusion of Ownership
“Mr. Stark, I don’t own my content.” …is what Spider-Man might’ve said if he were a marketer—fading into algorithmic dust, not the MCU. This might not be Far From Home
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How This Justice League Enemy Actually Terrorizes Your Marketing Results
What happens when a $300 million blockbuster clashes with the most dangerous marketing villain? Not even the Justice League can save your campaigns now! The Grand Plan: Zack Snyder’s Vision
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Game of Thrones S8 = Your Marketing Problem?
Game of Thrones Fell Apart (The Real Reason)—And Why Your Marketing Does Too We all know it—Season 8 sucked. And so does your marketing. HBO knew Game of Thrones was
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Bully marketing competitors with ruthless campaigns or is this actually taboo?
Before we get going, want to see how we handle marketing rivals the Philly way? Watch me take down a Rangers dummy on rollerblades in my old high school jersey
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I was scared to share this thrilling user experience video on social
Check out my video above! I had fun illustrating the importance of good user experience, but—brace yourself—the opening clip was deemed too real for LinkedIn. The bottom line: when your
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Are marketing ethics for copy so disappointingly dead, it’s sinful?
I was pumped to get my hands on the popular book The Copywriters Handbook. As a marketer who’s now creating content, improving in this area is a priority. One of
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6 Easy Steps to Improve Lead Form Conversion Rates by 33%
Let’s start with some context. Picture a prospective customer who wants more information from us. Our goal is to make it as easy as possible for them to complete the
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